In leveraging its prowess in the realm of audiovisual technologies, Star Media Production Services proudly introduces Beijing's pioneering XR collaborative innovation platform. At the heart of this groundbreaking initiative is the establishment of an expansive 600-square-meter XR virtual studio, meticulously designed with custom 4*4K ultra-large ultra-high-definition LED screens. This state-of-the-art facility is poised to redefine the landscape of immersive visual experiences.
The studio's technological prowess is further accentuated by the integration of a 5-channel 4K production system, an XR virtual real-time rendering production system, cutting-edge Pixotope technology from Norway, and a UE5 engine. Noteworthy features include two virtual camera positions that offer dynamic perspectives to enhance creative storytelling. The real-time dynamic tracking system adds an extra layer of sophistication by capturing the precise positions of actors and virtual scenes. This dynamic integration facilitates real-time 3D rendering, resulting in an immersive and remarkably lifelike visual spectacle.
Our dedication goes beyond mere innovation; we are committed to delivering a comprehensive XR technology solution. This all-encompassing solution caters to major television stations such as CCTV and BTV, as well as prominent video platforms like Tencent and iQIYI. Our diverse portfolio extends across the entire media spectrum, spanning from international film festivals to corporate commercials, and from TV/film production to product releases. Renowned programs such as the Beijing International Film Festival and collaborations with ArcFox are just a glimpse into our impactful contributions to the cultural and creative tapestry.
In essence, the creation of this cutting-edge XR studio marks not only a technological breakthrough but also a commitment to pushing the boundaries of creative expression and immersive storytelling. Star Media is set to leave an indelible mark on the evolving landscape of audiovisual experiences, ushering in a new era of innovation and visual storytelling excellence.
LED Display Screen: Comprised of 540 panels; the vertical screen has a wall length of 16.5m and a height of 4m, and is characterized by high resolution and high pixel density. The screen's viewing angle can reach 180 degrees, forming a curved display. The ground screen measures 11m in length and 8.5m in width.
XR Virtual Production System: Utilizing the Pixotope virtual production equipment.
Audio-Visual System Configuration: Including 3 sets of high-definition or 4K camera systems, 1 wide-angle and 2 standard high-definition or 4K lenses, and 1 tracking arm for dynamic shots.